Moving from exclusion to inclusion.
Credit scores, collateral, and a track record are barriers that exclude people—especially women and minorities—from starting and growing a business. JUST aims to do something about that.
Powered by technology.
Driven by humans.
The JUST solution is designed to unlock resources for entrepreneurs to thrive. We provide access to capital and coaching within a supportive community.
Lending based on trust, not a credit score.
Putting power back in the hands of the entrepreneur.
Designing a delightful and more human experience.